Comments on: I get my news from message boards http://thehotcrew.com/2007/04/12/i-get-my-news-from-message-boards/ It's a blog, whatcha expect?! Wed, 01 Feb 2012 01:48:25 +0000 hourly 1 http://wordpress.org/?v=3.1 By: huphtur http://thehotcrew.com/2007/04/12/i-get-my-news-from-message-boards/comment-page-1/#comment-8591 huphtur Tue, 17 Apr 2007 20:33:10 +0000 http://www.thehotcrew.com/2007/04/12/i-get-my-news-from-message-boards/#comment-8591 YESSS!!! Can't wait. Awesomeness. YESSS!!! Can’t wait. Awesomeness.

]]> By: Crza http://thehotcrew.com/2007/04/12/i-get-my-news-from-message-boards/comment-page-1/#comment-8589 Crza Tue, 17 Apr 2007 19:28:17 +0000 http://www.thehotcrew.com/2007/04/12/i-get-my-news-from-message-boards/#comment-8589 it's coming back huphz: http://www.skateboardrumors.com or at least until they piss off danny way. it’s coming back huphz: http://www.skateboardrumors.com or at least until they piss off danny way.

]]> By: Crza http://thehotcrew.com/2007/04/12/i-get-my-news-from-message-boards/comment-page-1/#comment-8577 Crza Tue, 17 Apr 2007 03:56:50 +0000 http://www.thehotcrew.com/2007/04/12/i-get-my-news-from-message-boards/#comment-8577 TT you are right. It's hard to polish a turd. I don't even think a myspace page will work for that. Great brands or great ideas behind the brand are what really draw the crowds. TT you are right. It’s hard to polish a turd. I don’t even think a myspace page will work for that. Great brands or great ideas behind the brand are what really draw the crowds.

]]> By: twistedtrees http://thehotcrew.com/2007/04/12/i-get-my-news-from-message-boards/comment-page-1/#comment-8558 twistedtrees Mon, 16 Apr 2007 16:58:29 +0000 http://www.thehotcrew.com/2007/04/12/i-get-my-news-from-message-boards/#comment-8558 Oh the nail on the head was you talking about the companies' response of "make a myspace page." My bosses have been on this unrealistic idea that we can just put whatever up on the interweb and people will chain-link to it. They seriously wanted me to start going on message boards and spamming the shit outta them with, "hey check out our movie, it's real cool," thinking people would flock to it. I'll admit I didn't have the guts to tell them I wasn't going to spam my friends and ruin what little "rep" I had on any message boards by spamming people. That's what publicists and ad agencies do. It's not my fault if they didn't budget money for promotion. But I think they are wisin up to the fact that you can't just put stuff up and expect people to randomly find it, like it, and pass it along. I really think it goes back to the thinking that if you have a strong product, the brand will survive. Oh the nail on the head was you talking about the companies’ response of “make a myspace page.” My bosses have been on this unrealistic idea that we can just put whatever up on the interweb and people will chain-link to it. They seriously wanted me to start going on message boards and spamming the shit outta them with, “hey check out our movie, it’s real cool,” thinking people would flock to it. I’ll admit I didn’t have the guts to tell them I wasn’t going to spam my friends and ruin what little “rep” I had on any message boards by spamming people. That’s what publicists and ad agencies do. It’s not my fault if they didn’t budget money for promotion. But I think they are wisin up to the fact that you can’t just put stuff up and expect people to randomly find it, like it, and pass it along.
I really think it goes back to the thinking that if you have a strong product, the brand will survive.

]]> By: Crza http://thehotcrew.com/2007/04/12/i-get-my-news-from-message-boards/comment-page-1/#comment-8423 Crza Fri, 13 Apr 2007 16:22:56 +0000 http://www.thehotcrew.com/2007/04/12/i-get-my-news-from-message-boards/#comment-8423 Foxxyz, I totally agree with you on all fronts. It's definitely getting more personal (one on one) now which is a good thing. I also agree it was lame of JT asking for the posts to be removed cause in reality it would of just been buried in a week or so and he could of offset the negative vibe. Huphz is right to I miss Sk8rumors but a company that was been plagued by that site did a smart move (or not so smart, you decide) and hired the dude behind it. Hence killing the site. As some of you know I'm really into riding in the woods (mountain pedaling) and there is this one company that is always on the MTB message boards and responds to good posts and negative posts. They even solve customer issues on the message boards. Cause of this interaction I feel more connected with the brand. Pretty awesome. Companies shouldn't be scared to interact with the people. Huphz company (Incase) has taken that relationship to the next level with their new site. Foxxyz, I totally agree with you on all fronts. It’s definitely getting more personal (one on one) now which is a good thing. I also agree it was lame of JT asking for the posts to be removed cause in reality it would of just been buried in a week or so and he could of offset the negative vibe. Huphz is right to I miss Sk8rumors but a company that was been plagued by that site did a smart move (or not so smart, you decide) and hired the dude behind it. Hence killing the site. As some of you know I’m really into riding in the woods (mountain pedaling) and there is this one company that is always on the MTB message boards and responds to good posts and negative posts. They even solve customer issues on the message boards. Cause of this interaction I feel more connected with the brand. Pretty awesome. Companies shouldn’t be scared to interact with the people. Huphz company (Incase) has taken that relationship to the next level with their new site.

]]> By: huphtur http://thehotcrew.com/2007/04/12/i-get-my-news-from-message-boards/comment-page-1/#comment-8412 huphtur Fri, 13 Apr 2007 04:25:32 +0000 http://www.thehotcrew.com/2007/04/12/i-get-my-news-from-message-boards/#comment-8412 I miss skateboardrumors.com I miss skateboardrumors.com

]]> By: foxxyz http://thehotcrew.com/2007/04/12/i-get-my-news-from-message-boards/comment-page-1/#comment-8411 foxxyz Fri, 13 Apr 2007 04:17:16 +0000 http://www.thehotcrew.com/2007/04/12/i-get-my-news-from-message-boards/#comment-8411 Very interesting topic. All this "Web 2.0" hype is getting boring and <a href="http://www.transworldsnowboarding.com/twbiz/features/article/0,21214,1607651,00.html" rel="nofollow">really old</a>, but what's cool is that the rise of user-generated content is turning the users of old into marketers, allowing them to alter a company or brand image and practically forcing many companies to shift down to a more personal level and engage in a conversation if they want to retain their position in the market. These new ways of interacting seem to be slowly transforming large companies from faceless skyscrapers on the horizon to cornershops where you can drop by and have a chat. I think this is a good change. I don't agree with censoring content though, unless the content carries no useful meaning (spam, "first ps0t"). I'm not sure if Jamie asking Slap to take down that stuff was the best thing to do (can a couple guys on the Slap boards make such an impact on a company image?), but giving an interview like that is definitely a great way to destroy 'misinformation', if done properly. Very interesting topic. All this “Web 2.0″ hype is getting boring and really old, but what’s cool is that the rise of user-generated content is turning the users of old into marketers, allowing them to alter a company or brand image and practically forcing many companies to shift down to a more personal level and engage in a conversation if they want to retain their position in the market. These new ways of interacting seem to be slowly transforming large companies from faceless skyscrapers on the horizon to cornershops where you can drop by and have a chat.

I think this is a good change.

I don’t agree with censoring content though, unless the content carries no useful meaning (spam, “first ps0t”). I’m not sure if Jamie asking Slap to take down that stuff was the best thing to do (can a couple guys on the Slap boards make such an impact on a company image?), but giving an interview like that is definitely a great way to destroy ‘misinformation’, if done properly.

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